MOH'D YOUSEF AL-SHBATAT & PARTNERS CO LLC (MYSH)

MYSH is a leading company in the mining and construction sectors in Jordan, with a growing presence in the UAE. The company has extensive experience in delivering mining projects and critical infrastructure, including highways, bridges, and both military and civilian airports, in addition to building projects. It is also active in industrial mineral investments, strengthening its strategic role in the sector. With accumulated expertise and strong technical partnerships, MYSH remains committed to quality, engineering precision, and the highest safety standards to support development and build a more advanced future.

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MYSH banner

Project Summary

Industry

Construction & Contracting

Services

Corporate Website Design & Development

Client

Moh’d Yousef Al-Shabatat & Partners Co. (MYSH)
Amman – Jordan

Technologies

Drupal, Responsive Web Design, On-Site SEO

Story

MYSH is one of Jordan’s most established and respected construction and contracting companies, with deep roots dating back to 1977. Originally focused on agricultural road access, the company has expanded over decades into a full-service contractor covering road construction, infrastructure development, mining operations and general contracting across the Kingdom of Jordan.

With a legacy built on integrity, quality, and trust, MYSH approached Coders to develop a modern and dynamic corporate website that reflects its leadership in construction, showcases its extensive project portfolio, and increases digital engagement with clients and stakeholders.

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A robust content strategy is at the heart of effective SEO. We crafted high-quality, engaging content that aligns with the client’s brand voice and resonates with their target audience. By integrating relevant keywords naturally and maintaining a consistent publishing schedule, we ensured that each page supports higher search rankings and user engagement. Our approach emphasizes valuable, informative, and well-structured content that meets both user needs and search engine guidelines, driving sustainable organic growth.

5k+

unique visitors acquired in the first month of going live.

100%

faster page load performance enhancing overall user engagement.

99%

reduction in site errors, resulting in a more stable and reliable platform.

130%

rise in organic search traffic as a result of on-page SEO enhancements.

Everywhere, All The Time 

With a focus on responsiveness, users can enjoy full functionality and engagement regardless of their chosen device or platform. Our commitment to responsive design enhances usability, satisfaction, and engagement, fostering a seamless digital experience for all users.

MYSH mobile image

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Search Engine Optimization

Our SEO strategy was designed to strengthen the website’s search visibility and long-term performance on search engines. Leveraging Drupal’s SEO-friendly architecture, we optimized site structure, content hierarchy, metadata, and page indexing to improve crawlability and rankings.

Through targeted keyword optimization, clean URL structures, and structured data implementation, we increased organic reach and ensured the website attracts high-intent traffic. Our data-driven approach aligns content with user search behavior and business objectives, resulting in improved discoverability, stronger engagement, and sustainable organic growth.

User Experience & Intuitive Design

We prioritized user experience by crafting an intuitive, visually appealing interface that aligns with the client’s brand identity. By focusing on clear navigation, responsive design, and accessible content, we ensured visitors enjoy a seamless and engaging experience across all devices.

Incorporating user feedback and best practices, we refined the user journey, reducing friction and enhancing engagement. The result is a user-friendly platform that not only meets but exceeds visitor expectations.

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