In today's digital age, having a strong online presence isn't merely desirable—it's an indispensable requirement for success.  Even well-established enterprises may encounter challenges in achieving success without a website. In this article we will explore why your company absolutely needs a website, and then delve into why Drupal, a powerful open-source platform, might be the perfect choice to build it on.

Imagine this: A potential customer looking for the services you offer. They whip out their phone and search online. If your company doesn't have a website, they'll likely move on to a competitor who does.  A website acts as your digital storefront, open 24/7, providing crucial information and making it easy for customers to connect with you. 

Here's a glimpse into what your website can achieve:

Showcase Your Expertise: Tell your story, highlight your services, and showcase your team's qualifications.

Build Trust and Credibility: A professional website establishes you as a legitimate and reliable business.

Provide 24/7 Customer Service: Offer FAQs, downloadable resources, or a knowledge base to empower your customers.

Boost Brand Awareness: Increase your visibility in search engine results and establish a strong online presence.

A whopping 98% of consumers used the internet to find information about local businesses in 2022 according to a BrightLocal survey [1]. Now that we've established the importance of a website, let's explore why Drupal stands out as the ideal platform to build yours on.

What Makes Drupal Different?

Unlike some website builders with limited flexibility, Drupal offers unmatched freedom.  Imagine building blocks for your website - with Drupal, you can create anything you can dream of.  Need a simple blog? Done.  An intricate e-commerce store? Absolutely.  A dynamic online community forum? You got it.

Here's what truly sets Drupal apart:

• Security You Can Trust: Cybersecurity threats are a constant concern. Drupal prioritizes security with a robust architecture and a large developer community that actively identifies and addresses vulnerabilities.

• Open Source and Cost-Effective: Unlike some closed platforms with expensive licensing fees, Drupal is completely free and open-source. This translates into significant cost savings and the freedom to customize your website without restrictions.

• A Scalable Powerhouse: Drupal can handle businesses of all sizes. Its modular design allows you to add features and functionality seamlessly as your company grows.

• A Thriving Community: Drupal boasts a vast and supportive community of developers and users. This means a wealth of resources, tutorials, and extensions to customize your website and overcome any challenges.

Drupal empowers you to build a website that reflects your brand identity and supports your business goals.  With its unmatched flexibility, robust security, and open-source nature, Drupal offers a compelling advantage in today's competitive digital landscape.  Consider scheduling a consultation with a Drupal developer to explore how this powerful platform can help your business thrive online.

References: 

[1] Local SEO Statistics for 2024 (Verified and Updated) - On The Map Marketing: https://www.onthemap.com/